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Children's programming

Air Date: 01/22/13 Cheryl may not be a big fan of children's programming especially since she does not have a child in her home anymore. The average child sees 40 thousand commercials a year on TV. There's one television for every American. 66 percent of children have TV in their bedrooms. Kids watch an average of 3 1/2 hours of television every day. Marketers understand that kids have access to money today and influence over their parents spending like never before. Research tells us that children believe popularity comes from the products kids have.   Children watch television when they're younger and get hooked on products earlier.  This week Cheryl discusses how to combat the changing trends and protect your children from the marketing blasted at your kids daily.