e fight against suicide. Out of the Darkness Walk – May 14, 2022 Location: Sparks Marina in Sparks, NV Event website: www.afsp.org/reno In 2020, over 1300 people walked in the Nevada Out of the Darkness walks, raising more than $72,000 to fight suicide. Why support the Reno Out of the Darkness Walk? Suicide is a leading cause of death – and it is preventable. With your support, we’ll be one step closer to achieving our bold goal of reducing the suicide rate 20% by 2025. Build your brand’s goodwill by supporting a cause everyone can get behind. Our walkers are passionate supporters of the cause, with 78% of online registrants indicating a personal investment in suicide prevention. And goodwill goes a long way: 91% of global consumers are likely to switch brands to one associated with a good cause, given comparable price and quality.1 Not only are consumers making purchase decisions with purpose top of mind, they are also buying and advocating for purposeful brands. 72% of consumers would recommend a brand that supports a good cause over one that doesn’t. Sponsor the 2022 Reno Walk and show our community that you’re a voice for suicide prevention. The American Foundation for Suicide Prevention leads the fight against suicide. Funds raised from The Out of the Darkness Walks allow us to fund necessary research, provide suicide prevention and awareness education programs, train gatekeepers in our communities, advocate for public policy, and support survivors of suicide loss and those that struggle with mental health conditions/suicidal ideation. We look forward to discussing our 2022 sponsorship opportunities and benefits with you in more detail. Please don’t hesitate to let us know if you have any questions regarding your support of the 2022 Reno Out of the Darkness Walk. For more information, please contact: Char Buehrle AFSP Nevada Chapter Board Member Out of the Darkness Walk 775-813-7779 Website: www.afsp.org/reno (walk) www.afsp.org/Nevada (chapter